Testimonials

admin Gavin Kelly, Branded Content Classics

Share this Post Share this Post Share this Post Share this Post Share this Post VHI are back on our screens with a brand new animation look and new customer stories. Moving on from the charming flat paper animations of the previous spots, the new testimonials are an explosion of depth, light and texture featuring rich characters inhabiting a soft …

IrishTimes.com

admin Gavin Kelly, Sean King, Branded Content Classics

IrishTimes.com CampaignDirector Gavin KellyEditor Sean KingShare this PostSuzanne LynchShare this PostPatrick FreyneShare this PostMiriam LordShare this PostFintan O’Toole The Irish Times’ latest campaign through agency Owens DDB highlights the immediacy and intimacy of news and information flowing daily from journalist to reader at IrishTimes.com. By developing a simplified motion control technique, director Gavin Kelly was able to use a seamless camera move between two realities, as …

Planetoids

admin Gavin Kelly, Branded Content Classics

Share this Post At Piranha Bar we love to be part of projects that break ground. We love the creative buzz of working on innovative ideas. One of these innovative projects is the new commercial for MyHome.ie for Havas Worldwide Dublin – the very first commercial to create a stereographic, live-action planetoid view of the world. So what does this …

Shadows

admin Gavin Kelly, Branded Content Classics

Share this Post This spot foretells the scary consequences of a lack of healthy bedtime routine for kids. The shadow was created by building a 3D character who grows, ages and puts on a significant amount of weight. We used a motion captured performer to drive the animation and then cast his shadow onto a wall with 3D lighting. CREDITS

ICAD awards

admin Richard Chaney

Share this Post Share this Post To open the ICAD 2015 Awards night, we created a film that pays tribute to the special moments when ‘The Big Idea’ is first conceived. Playing into the audience’s one track mindset, enigmatic images show a series of places where the ‘Conception’ of iconic ICAD award-winning work from the last decade took place. The …

Brand

admin Gavin Kelly, Sean King, Branded Content Classics, Edit House Work

Share this Post Gavin Kelly worked with Ogilvy Dublin to turn a day-to-day shopping trip to Mace into a celebration. A smorgasbord of design bonkersness explodes from the screen as Mace’s orange smiley headed customers enjoy the everyday food heroes sold in store. Dancing dolphins, keytar playing armadillos and flying muffins. Sure why not. CREDITS

Easter

admin Richard Chaney, Branded Content Classics, Iseult Howlett

Share this Post Share this Post Director Richard Chaney’s latest TV work for Lidl takes us on a tantalising journey through cuisine dreams that will challenge even the most dedicated dieter. The ‘Given up Chocolate’ ad focuses on those lenten cravings, bringing the female protagonist on a journey of delicious foods to eat instead of cocoa. Ice-cream flavours, cheese boards …

Wheel-o-trope

admin Richard Chaney, Branded Content Classics, Iseult Howlett, Edit House Work

Share this Post Share this Post UK start-up carwow.co.uk has reinvented the wheel, turning the car buying experience on its head so car dealers compete for customers’ business. Of course that meant the company’s commercial had to reflect that innovation – it had to… wow. Working with Guns or Knives, we reckon we’ve achieved that with a quirky, incredibly detailed …

Christmas

admin Richard Chaney, Branded Content Classics

Share this Post Our latest spot for Digicel through Boys and Girls is super-Christmassy – think handfuls of shiny bags packed with gifts, twinkling Christmas lights and even a freshly-baked gingerbread house. Through a series of fun Christmas ‘dilemmas’ the spot shows how we connect with our phones, and be, as the campaign line posits, ‘Better Together’. Shot in Kingston, …

GAA Club & County

admin Richard Chaney, Branded Content Classics

Share this Post Share this Post Share this Post Through agency Rothco, we created a campaign of feel-good ‘This is the Life’ spots for AIB’s sponsorship of club and county GAA. Each ad features a prominent player as we take the viewer on an entertaining journey through their impressive careers. We packed in heaps of fun stuff like childhood photographs, …