Education Campaign

An educational campaign for Irish Water, uses 3D animation to depict the complex process water must go through before it’s fit for consumption. It was crucial to present the information in a compelling way and we think we achieved that with our quirky, retro-inspired 3D info graphic. The campaign goes on to highlight the details of the purification process and well as explaining the challenges Ireland’s water infrastructure faces.

CREDITS

Director: Richard Chaney
Producer: Emily Brady
3D: Cormac Kelly
2D & additional 3D: Conor Whelan
Agency: Rothco
‘Cloud to Glass’ Creatives: Jude Healy & Rob Murray
‘Glass to Sea’ & ‘Infrustructure’ Creatives: Ray Swan & Emma Sharkey
Agency Producer: Laura Ellis & Stevie Russell
Sound: Mutiny