Kellogg’s White Choc Coco Pops – ‘Nula’Director: Richard Chaney
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We’ve delighted to introduce a brand spanking new character into Choc’s jungle – ladies and gentlemen, meet Nula the Narwhal!
Yet another exhilarating collaboration between Piranha Bar and Digitas London/Leo Burnett to launch Kellogg’s Coco Pops’ innovative new White Choc product.
Down river from previous adventures, Coco and his mates are delighted to find the delicious coco milk river turning to white chocolate milk. Coco discovers the source of the magical transformation. It’s Nula!
Richard Chaney again lead an animation studio that was in their element indulging their passion for character design and development, as well as complicated liquid simulations and expanding the creation of Coco Pops’ brand world.
CREDITS
Directors: Richard Chaney
Producer: Emily Brady & Aileen Heavey
3D Leads: Sam Boyd & Cormac Kelly
Additional 3D: Jonah Burke & Ciaran Talbot
Animation: Mark Shaw, Sam Boyd & Leo J. Fleuri
Animation: Mark Shaw, Sam Boyd & Leo J. Fleuri
Simulations: Kev Ryan
Flame: Pedro Santos
2D: Alex Murphy
Agency: Digitas London/ Leo Burnett Kelloggs One
Creative Director: Peter Drake @ Digitas London
Senior Account Manager: Matt Paul, Raphaella Galliano & Helen Cliffe
Sound: String and Tins