Brand

Gavin Kelly worked with Ogilvy Dublin to turn a day-to-day shopping trip to Mace into a celebration.

A smorgasbord of design bonkersness explodes from the screen as Mace’s orange smiley headed customers enjoy the everyday food heroes sold in store. Dancing dolphins, keytar playing armadillos and flying muffins. Sure why not.

CREDITS

Director: Gavin Kelly
Producer: Doireann de Buitlear
DOP: Ivan Mc Cullough
Editor: Sean King & Damien McDonnell
3D Animation: Sam Boyd, Mario Domingos, Cormac Kelly, Mark Shaw
2D Animation: Mark Shaw, Susan Curry, Jack Bowler
Compositing: Arron Inglis, Pedro Santos
Agency: Ogilvy Dublin
Creative Director: Mike Mesbur
Creatives: Mickey Chan & James Gaffey
Agency Producer: Conor Mc Guinness
Sound: Locky Butler