Very Ireland – Brand LaunchDirector: Richard Chaney
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Littlewoods Ireland is now Very.
To launch the Very pink brand in Ireland, Piranha Bar worked with agency Boys & Girls to craft a dynamic visual feast which brings the Very online catalogue of products to life.
Passing through the outgoing Littlewoods Ireland brand we emerge into three consecutive rooms housing various departments of a fantasy online store. The magical Very brand cube opens up to invite us into each subsequent room, where we can enjoy more titillating surprises.
A seamless and pleasing journey – and it’s PINK!
Director | Creative Director: Richard Chaney
Producer: Emily Brady
3D Lead: Jack Bowler
Additional 3D: Flauberth Carvalho, Alessia Iorio, Paola Schiavon & Shaun Kelly
Animation:Alessia Iorio & ShaunKelly
Audio: Locky Butler
Agency: Boys & Girls
Chief Creative Officer: Rory Hamilton
Agency Producer: Derek Doyle
Creatives: Claire Healy & Niamh Ryan