AIB - GAA Club & County - 'Paul Flynn'

  • Director

    Richard Chaney

Through agency Rothco, we created a campaign of feel-good ‘This is the Life’ spots for AIB’s
sponsorship of club and county GAA. Each ad features a prominent player as we take the viewer
on an entertaining journey through their impressive careers.

We packed in heaps of fun stuff like childhood photographs, archives and live-action shots—
all complemented by quirky 2D animations and motion graphics.

GAA Club & County - 'James O'Donoghue'

AIB - GAA Club & County - 'Aidan O'Shea'

Credits

Director & Photographer: Richard Chaney

Producer: Emily Brady
Lead 2D: Conor Whelan
Editor: Damien Mc’Donnell (Paul & James)
Editor: Sean King (Aiden)
Additional 2D: Barry Chapman & Mark Shaw
3D: Cormac Kelly
Agency: Rothco
Creative Director: Bobby Byrne
Art Directors: Stephen Mangan, Ciara Rapple, Paddy Thunder, Conor O’Hare & Jonathan Cullen.
Agency Producer: Barbara-Ann Chaney
Sound: Dean @ Reelgood
Music: Oddisee – ‘That’s Love’

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Richard Chaney

Partner - Creative Head of Studio

Richard leads the studio—inspiring our multidisciplinary team, scouting emerging global talent and driving exploration of cutting edge technology. With his years of insight working with creatives, he translates studio briefs and collaborates with clients to produce award winning work.

Richard also develops original IP and builds creative partnerships with global brands. He has collaborated with some of the world’s leading names, including Juventus Football Club, Takara Tomy, Heineken, Three Mobile, Virgin Media, and Citroën.

Richard once designed Ireland’s first circular stamp.